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Official Brand Kit & Identity

Official Brand Assets

Inspired by the Official Brand Kit: Logos, Comic Art, Color Tokens & Typography

Download official high-resolution Pit Crew Hub brand assets. Formulated for sim racing broadcasters, YouTube video editors, livery designers, and community creators looking to represent the crew with fidelity.

Download Complete Brand Kit (.ZIP) Explore Color Palette
Core Assets Color Palette Brand Persona & Voice Broadcaster Rules
Pit Crew Hub Standalone Emblem
Click to expand
Primary Emblem 1080 × 1080 • RGBA

Pit Crew Hub Standalone Emblem

The signature circular badge featuring our GT endurance racer, Racing Orange speed streak, and championship trophy. High-contrast transparent mark tailored for OBS overlays, broadcast HUDs, Discord icons, and stream lower-thirds.

Download Emblem (PNG)
Pit Crew Hub Brand Kit Specification Guide
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Identity System 1431 × 736 • PNG

Brand Kit & Identity Guide

The definitive visual identity reference sheet straight from the design desk. Combines official emblem badge variants, color palette swatches, Montserrat typography hierarchy, brand persona definitions, and real-world apparel mockups.

Download Guide (PNG)
Groo and Pit Crew Hero Artwork
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Key Art & Thumbnail 692 × 477 • PNG

Hero Artwork & Video Thumbnail

Detailed retro-cool comic artwork depicting Crew Chief Groo and his helmeted dachshund co-pilots trackside at sunset alongside the orange Gr.3 endurance racer with GT7 and Pit Crew Hub branding. Ready for YouTube thumbnails and banners.

Download Artwork (PNG)
Groo Racing Battles Comic Storyboard
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Storyboard Series 1408 × 768 • PNG

Racing Battles Comic Storyboard

"Groo's Racing Battles in SSL" (Slipstream Simracing League). A 10-panel comic art sequence illustrating the true sim racer experience: triple-monitor sim rig battles, trackside contemplation, Gr.3 racing heat, pit telemetry analysis, and community.

Download Comic Strip (PNG)
Montserrat Typography Specimen
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Typography System Google Fonts • Open Source

Montserrat Typography System

Our official geometric sans-serif typeface across desktop, mobile, and live pit-wall telemetry cards. Engineered for rapid cognitive legibility under extreme racing vibration and high cockpit speeds. Specimen showcases Light, Regular, Bold, and Extra Bold.

Get Montserrat (Google Fonts) Download Specimen (PNG)
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All-in-One Distribution
Master Bundle ZIP Archive • 3.5 MB

Complete Brand Asset Package

The definitive production archive containing every official brand resource: standalone emblem logo, brand kit poster, Groo key artwork, 10-panel comic strip, typography specimen, ready-to-use CSS color tokens, and complete brand documentation.

Download pitcrewhub_brand_kit.zip Download CSS Tokens Only
Harmonious Color Specification

Official Color Palette

The six foundational brand colors defined in the Pit Crew Hub Brand Kit. Click any swatch to immediately copy its HEX code to your clipboard.

Click to Copy
Pit Crew Navy 1
Primary Accents & Dark Ground
#0A1A2E RGB(10, 26, 46)
Click to Copy
Racing Orange 2
Primary Accents & High-Energy CTAs
#FF6600 RGB(255, 102, 0)
Click to Copy
Electric Blue 3
Text Highlights & Secondary Gauges
#00AEEF RGB(0, 174, 239)
Click to Copy
Slipstream Grey 4
Text, Structural Borders & Grids
#A9A9A9 RGB(169, 169, 169)
Click to Copy
Racing Black 5
Deep Pit Wall Shadows & Outlines
#000000 RGB(0, 0, 0)
Click to Copy
Off-White 6
Crisp Readability & Apex Markings
#FDF5E6 RGB(253, 245, 230)
Download Ready-to-Use CSS Variables (pch_brand_tokens.css)
Persona & Narrative

Brand Voice & Visual Style

Pit Crew Hub bridges the grit of endurance motorsport with the precision of real-time telemetry engineering. Rooted in camaraderie, our character narrative centers on Crew Chief Groo and his faithful helmeted dachshund co-pilots.

Visual Style Directive
Detailed Comic Art • Bold Outlines • Retro-Cool
Hand-inked comic styling with automotive grit, expressive storytelling, warm sunset horizons, and vintage motorsport nostalgia.
🤝
Friendly
Accessible, ego-free, and supportive. Whether a driver is turning their first lap on controller or chasing esports world finals on a motion rig, the hub welcomes all racers.
👥
Collaborative
Community-driven sim telemetry. We celebrate shared setup tuning, open lap telemetry comparisons, team pit radio communication, and collective driver growth.
🏁
Competitive
Laser-focused on lap time, optimal shift points, tire thermal longevity, and hitting the apex. We provide data-driven insights to help drivers shave tenths off every stint.

Creator & Broadcaster Guidelines

Streamer & League License

Content creators, sim racing streamers, and esports league organizers are fully licensed to use Pit Crew Hub branding across live broadcasts, YouTube series, Twitch overlays, and livery designs according to these baseline standards:

✓
Stream Overlays & Lower Thirds Include the standalone emblem on your live stream HUDs, telemetry towers, and race results graphics with transparent background intact.
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Sim Livery Decals & Sponsor Plates Place the circular emblem on car wing endplates, rear bumpers, or hood sponsor blocks to represent your telemetry crew on track.
✓
Preserve Minimum Clear Space Maintain clear margin around the emblem equal to at least 20% of its diameter to preserve readability against busy track footage.
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Do Not Distort Aspect Ratio Never stretch, squish, skew, or alter the circular geometry of the standalone logo or crop out the endurance GT racer.
✗
Do Not Recolor the Emblem Core Keep the original Racing Orange and navy gradients intact; do not replace the signature palette with arbitrary neon hues.
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No Endorsement Misrepresentation Do not use Pit Crew Hub assets to imply official sponsorship, employment, or commercial endorsement without prior written agreement.
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